When you search for attractions in Alpharetta, you’ll find the city punches above its size by offering a balanced mix of outdoor trails, performing arts, shopping districts, and local events. Whether you already call Alpharetta home or are visiting for a few days, these places let you engage with the culture, landscape, and energy that define the city.
Each offers something distinct — walkable trails, live performances, architectural interest, or local food and festivity.
Ameris Bank Amphitheatre
The Ameris Bank Amphitheatre is one of the region’s marquee entertainment venues. With a seating capacity of nearly 12,000, it hosts touring concerts, comedy acts, and seasonal symphony performances. Its location in Alpharetta makes it easier for residents to catch large-scale productions without a long drive into the city.
The venue itself is designed with lawn seating behind covered pavilion rows. The sightlines and acoustics are well regarded. Parking and pedestrian access are organized into multiple zones, minimizing congestion on event nights. Because many shows run from spring through fall, it becomes a seasonal anchor in Alpharetta’s entertainment calendar.
The venue itself is designed with lawn seating behind covered pavilion rows. The sightlines and acoustics are well regarded. Parking and pedestrian access are organized into multiple zones, minimizing congestion on event nights. Because many shows run from spring through fall, it becomes a seasonal anchor in Alpharetta’s entertainment calendar.
Avalon Mixed-Use District
Avalon is a major retail, residential, and entertainment complex that blends open-air shopping, dining, and green public spaces. It’s built on a walkable grid with pedestrian-friendly streets, water features, public art, and fountains that activate the plaza. You’ll find national and local retailers, full-service restaurants, cafés, fitness studios, and a movie theater.
Evenings at Avalon are energetic, with lights, dinner crowds, and weekend gatherings creating a lively environment. It also hosts community events such as concerts, fitness classes, and seasonal festivals. For those seeking more than just shopping, Avalon functions as a local urban center, earning its place among the best things to do in Alpharetta.
Evenings at Avalon are energetic, with lights, dinner crowds, and weekend gatherings creating a lively environment. It also hosts community events such as concerts, fitness classes, and seasonal festivals. For those seeking more than just shopping, Avalon functions as a local urban center, earning its place among the best things to do in Alpharetta.
Big Creek Greenway / Alpharetta Trails
The Big Creek Greenway is an approximately eight-mile paved multi-use trail that follows Big Creek and extends into adjoining parts of Fulton and Forsyth counties. It is designed for walking, jogging, biking, and inline skating. The trail weaves through wooded sections, wetland areas, and shaded corridors, offering a continuously changing natural atmosphere.
Access points connect to neighborhoods, parks, and retail districts. Because much of it lies within Alpharetta’s boundaries or is nearby, it’s both a recreational attraction and a commuting corridor for local cyclists. The trail’s width and paved surface accommodate many users, which helps it serve as a flexible, everyday attraction for residents and visitors alike.
Access points connect to neighborhoods, parks, and retail districts. Because much of it lies within Alpharetta’s boundaries or is nearby, it’s both a recreational attraction and a commuting corridor for local cyclists. The trail’s width and paved surface accommodate many users, which helps it serve as a flexible, everyday attraction for residents and visitors alike.
Wills Park & Alpharetta Arboretum
Wills Park is one of Alpharetta’s major park complexes. It includes athletic fields, tennis courts, picnic shelters, playgrounds, a disc golf course, and open lawns. Within Wills Park, the Alpharetta Arboretum is a special feature: a curated tree collection with walking tours and interpretive signage highlighting tree species native or significant to the region.
The layout is gentle and walkable, allowing visitors to stroll among trees, past meadows, and along shaded pathways. In some seasons, flowering plants, bird activity, and woodland edges make the arboretum a quieter and more reflective contrast to busier parts of the city. Wills Park and its arboretum are top choices when considering attractions in Alpharetta that combine recreation and nature immersion.
The layout is gentle and walkable, allowing visitors to stroll among trees, past meadows, and along shaded pathways. In some seasons, flowering plants, bird activity, and woodland edges make the arboretum a quieter and more reflective contrast to busier parts of the city. Wills Park and its arboretum are top choices when considering attractions in Alpharetta that combine recreation and nature immersion.
North Point (Mall & Redevelopment)
North Point Mall is a long-standing regional shopping center in Alpharetta. It has over 130 retail stores across two floors, anchored by Dillard’s, Macy’s, JCPenney, and Von Maur. In addition to traditional retail, the mall includes a 12-screen AMC theater and supports experiential additions like indoor fountains, a play area, and event programming.
While the mall has been in place for decades, there have been proposals and redevelopment efforts to convert unused anchor spaces into mixed-use components (restaurants, apartments, and green spaces). Even before any large transformations, the mall remains among Alpharetta’s notable attractions, especially for shoppers looking to balance national and local retail options.
While the mall has been in place for decades, there have been proposals and redevelopment efforts to convert unused anchor spaces into mixed-use components (restaurants, apartments, and green spaces). Even before any large transformations, the mall remains among Alpharetta’s notable attractions, especially for shoppers looking to balance national and local retail options.
Downtown Alpharetta & Main Street District
Downtown Alpharetta, anchored by Main Street (Cumming Street), offers a blend of history, local businesses, and events. Sidewalks hold boutique shops, cafés, local bakeries, and art galleries. The architecture mixes restored older buildings and newer infill in complementary styles.
One standout is the Alpharetta Farmer’s Market, which runs seasonally downtown. It draws residents and visitors to shop for produce, baked goods, and artisanal items and enjoy live music. Downtown also hosts art walks, holiday lighting, and concerts. When you want to feel the local character in a compact, walkable setting, this corner of the city stands out among attractions in Alpharetta.
One standout is the Alpharetta Farmer’s Market, which runs seasonally downtown. It draws residents and visitors to shop for produce, baked goods, and artisanal items and enjoy live music. Downtown also hosts art walks, holiday lighting, and concerts. When you want to feel the local character in a compact, walkable setting, this corner of the city stands out among attractions in Alpharetta.
Taste of Alpharetta & Local Festivals
The Taste of Alpharetta is a long-running annual festival where over 60 local restaurants offer small-plate samples of menu items. The event includes musical performances, art exhibits, culinary competitions, and tasting areas. It attracts tens of thousands of visitors and spreads across downtown streets with vendor booths, tents, and stage areas.
Beyond the Taste event, Alpharetta’s festival calendar includes food and wine walks, music series, seasonal craft markets, and neighborhood block parties. These events activate public spaces and give residents and tourists reasons to return year after year. They also highlight how local food, music, and community merge as key attractions in Alpharetta.
Beyond the Taste event, Alpharetta’s festival calendar includes food and wine walks, music series, seasonal craft markets, and neighborhood block parties. These events activate public spaces and give residents and tourists reasons to return year after year. They also highlight how local food, music, and community merge as key attractions in Alpharetta.
Find Your Ideal Home in Alpharetta
Exploring Alpharetta’s restaurants, parks, and entertainment districts often inspires people to stay longer than planned, and for many, that means finding a home nearby. If you’re considering making Alpharetta your next move, let Bonnie Smith help you take that step with confidence. With deep local expertise and a proven track record in the North Atlanta luxury market, Bonnie understands what makes each neighborhood distinctive and how to match buyers with homes that fit their lifestyle.
Interested in Alpharetta real estate? Contact us today and we’ll be happy to help you find your dream Alpharetta home!
Interested in Alpharetta real estate? Contact us today and we’ll be happy to help you find your dream Alpharetta home!